Small business management : An entrepreneur's guidebook / Mary Jane Byrd

By: Byrd, Mary Jane
Material type: TextTextPublisher: New York : McGraw-Hil Education International,, 2018Edition: 8th ed. McGraw-Hill Education international editionDescription: XVIII, 475 p. : ill ; 26 cmISBN: 9781260083668; 1260083667Subject(s): SMALL BUSINESS -- MANAGEMENT | SMALL BUSINESS -- MANAGEMENT -- CASE STUDIESLOC classification: HD 62.7 | B97S 2018
Contents:
Part 1 The dynamic role of small business : Starting Your Small Business pp. 2-29 -- Family-Owned Businesses pp. 30-51 -- Forms of Ownership of Small Businesses pp 52-71 -- Maintaining Good Government Relations and Business Ethics pp. 72-89
Part 2 How to plan and organize a business : Create, Buy, or Franchise a Small Business pp. 91-123 -- Planning, Organizing, and Managing a Small Business pp. 124-167 -- How to Obtain the Right Financing for Your Business pp. 168-185
Part 3 How to market goods and servicesc : Developing Marketing Strategies pp. 187-217 -- Promoting and Distributing pp. 218-243
Part 4 How to organize and manage the business : How to Obtain and Manage Human Resources and Diversity in Small Companies pp. 245-275 -- How to Maintain Relationships with Your Employees and Their Representatives pp. 276-301 -- Obtaining and Laying Out Operating Facilities pp. 302-325 -- Purchasing, Inventory, and Quality Contro pp. 326-346
Part 5 How to operate the business : Basic Financial Planning pp. 347-367 -- Budgeting and Controlling Operations and Taxes pp. 368-397 -- Risk Management, Insurance, and Crime Prevention pp. 398-417 -- Workbook for Developing a Successful Business Plan pp. 418-443
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Item type Current location Collection Call number Status Date due Barcode Item holds
General Book General Book SPU Library, Chonburi campus
General Books (ENGLISH) HD 62.7 B97S 2018 (Browse shelf) Available BG001882
Total holds: 0

Part 1 The dynamic role of small business : Starting Your Small Business pp. 2-29 -- Family-Owned Businesses pp. 30-51 -- Forms of Ownership of Small Businesses pp 52-71 -- Maintaining Good Government Relations and Business Ethics pp. 72-89

Part 2 How to plan and organize a business : Create, Buy, or Franchise a Small Business pp. 91-123 -- Planning, Organizing, and Managing a Small Business pp. 124-167 -- How to Obtain the Right Financing for Your Business pp. 168-185

Part 3 How to market goods and servicesc : Developing Marketing Strategies pp. 187-217 -- Promoting and Distributing pp. 218-243

Part 4 How to organize and manage the business : How to Obtain and Manage Human Resources and Diversity in Small Companies pp. 245-275 -- How to Maintain Relationships with Your Employees and Their Representatives pp. 276-301 -- Obtaining and Laying Out Operating Facilities pp. 302-325 -- Purchasing, Inventory, and Quality Contro pp. 326-346

Part 5 How to operate the business : Basic Financial Planning pp. 347-367 -- Budgeting and Controlling Operations and Taxes pp. 368-397 -- Risk Management, Insurance, and Crime Prevention pp. 398-417 -- Workbook for Developing a Successful Business Plan pp. 418-443

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