Strategic management concepts and cases : A competitive advantage approach / Fred R. David & Forest R. David

By: David, Fred R
Contributor(s): David, Forest R [Co-Editor]
Material type: TextTextPublisher: Harlow, UK : Pearson, 2017Edition: 16 th ed. Global EditionDescription: xxvii, 393 p. ; 28 cmISBN: 9781292148496Other title: Strategic management : A competitive advantage approach, concepts and cases Title from coverSubject(s): STRATEGIC PLANNING | STRATEGIC PLANNING -- CASE STUDIESLOC classification: HD 30.28 | D38S 2017
Contents:
Strategic management essentials pp .31-66 -- Outside-USA strategic planning pp. 67-94 -- Ethics, social responsibility, and sustainability pp. 95-118 -- Types of Strategies pp. 119-156 -- Vision and Mission Analysis pp. 157-176 -- The Internal Audit pp. 177-216 -- The External Audit pp. 217-246 -- Strategy Generation and Selection pp. 247-284 -- Strategy Implementation pp. 285-320 -- Strategy Execution pp. 321-358 -- Strategy Monitoring pp. 359-384
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Item type Current location Collection Shelving location Call number Status Date due Barcode Item holds
General Book General Book SPU Library, Bangkhen (Main campus)
General Books (ENGLISH) Floor 6: General Shelves (ENGLISH): H, J HD 30.28 D38S 2017 (Browse shelf) Available F066909
General Book General Book SPU Library, Chonburi campus
General Books (ENGLISH) Floor 3: General Shelves (FOREIGN LANGUAGE) HD 30.28 D38S 2017 (Browse shelf) Available B009175
Total holds: 0

Includes appendix glossary and index

Strategic management essentials pp .31-66 -- Outside-USA strategic planning pp. 67-94 -- Ethics, social responsibility, and sustainability pp. 95-118 -- Types of Strategies pp. 119-156 -- Vision and Mission Analysis pp. 157-176 -- The Internal Audit pp. 177-216 -- The External Audit pp. 217-246 -- Strategy Generation and Selection pp. 247-284 -- Strategy Implementation pp. 285-320 -- Strategy Execution pp. 321-358 -- Strategy Monitoring pp. 359-384

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